I am really happy to share with you the recently published results of a comprehensive new study by Kahler Communications Germany, which demonstrates the positive impact of Process Communication Model trainings.
The study was conducted in the second half of 2020 and counted with 539 training participants from Austria, Germany Switzerland, Netherlands, Belgium, and New Zealand. They have responded to 19 questions regarding the way they were using the skills gained following their exposure to PCM.
Here’s a glimpse at the findings:
Participants Use What They Learned
This is something that I really relate with. Part of my corporate life, I had been exposed to several interesting trainings. And, one week after the training had finished, I barely remembered what I had learnt. Not with PCM. When I moved to the UK and decided to become a certified PCM trainer, I had more than 2 years since I had participated in the Core Concepts training and I could still remember an apply many of the concepts. And it seems this is “the rule”, with PCM, not the exception.
If one wants to use the Process Communication Model® in everyday life, there are various concepts that are available. On the one hand, these include personality-related aspects such as Personality Types (Thinker, Persister, Harmoniser, Rebel, Promoter, Imaginer), Perceptions, Psychological Needs and Environmental Preferences. On the other hand, there are communication-related aspects such as Channels of Communication, Personality Parts, Distress Sequences and how to deal with them, and Interaction Styles.
- 79% of those surveyed stated that they use PCM often or sometimes; of the people surveyed, only 5% said they never use PCM.
- 75% of the respondents use at least one of the PCM concepts once a week. 14 to 30% of the PCM users even use some of the concepts daily.
- Among those who actively use PCM, over 75% use the concepts at least once a week, even more than a year post-training.

PCM Is a true “MacGyver’s army swiss knife”, just as NASA’s former chief psychologist had said
We all know that businesses invest in trainings in order to obtain positive business results. PCM seems to do very well from this point of view:
67% of respondents mentioned they use PCM both professionally and privately, with a further 29% mentioning usage mainly in the professional environment.
In what areas is PCM actively used?
- Shaping communication – 66% of respondents.
- Managing conflict – 61% of respondents.
- In a team context – 57% of respondents.
- Private relationships – 54% of respondents.
- Self-management – 44% of respondents.
- Leadership and management – 43% of respondents.

This extends the findings from an earlier 2017 Global PCM outcomes study, showing the significant positive impact of Process Communication Model training on personal and professional communication skills, teamwork, and leadership skills.
Thus, PCM is useful in a wide variety of contexts, and enhances the impact of other models and theories; for example, in leadership, team development, self-management, in education, partnership and in conflict and stress management.
“PCM supports diversity thinking. Human differences are experienced much more positively with PCM.”
Improved understanding of myself and others
Understanding one’s personality type with PCM sheds light over the way we communicate, how we interact, what motivates us and how we behave in distress. Understanding and appreciating this diversity is of great importance for teams to function at their best. Consequently, PCM is a strong diversity and inclusion tool.
- 71% of respondents reported that they understand their own behaviour better with PCM.
- 72% reported a better understanding the behaviour of those around them.
- 65% find it easier to accept other people in their different facets.

Thus, PCM is not only a personality and communication model but can also be seen as a diversity model that promotes acceptance and understanding for oneself and others, thus making an important contribution to successful cooperation.
PCM Concepts Are Memorable
PCM is a framework for assessing, connecting, motivating, and resolving conflict with six different personality types. So what are the concepts that were most remembered by participants?
- Personality Types (100%)
- Distress sequences and how to deal with them (79%)
- Channels of communication (73%).
- Psychological Needs (70%).
And these are the concepts participants actively use in their day-to-day life:
- Recognizing different personality types (90%)
- Channels of communication (50%)
- Distress sequences (48%)
- Psychological needs (44%)
- Perceptions (35%)
Looking at these answers, we can see that participants to recall and apply the most important and helpful PCM concepts.

“Understanding the “human black box” is and remains fascinating: PCM provides clear answers here.”
Practice, practice, practice
The survey shows that practice and application are what respondents need for improved learning transfer. This is why, my next Open PCM Workshop, starting in the autumn of 2021, will benefit from a modular format, application assignments and peer support in a private Facebook group, as well as coaching from my side.
Register Today for my next PCM Open Workshop.
Sources:
How effective is PCM? Results of the PCM Efficacy Survey 2020 March 2021: https://kcg-pcm.de/wp-content/uploads/2021/03/pcm-efficacy-survey_v2021-03-03_en.pdf
European Study Demonstrates Positive Impact of PCM® Training: http://bit.ly/BlogPostOnNextElement
PS: A big reason I write is to meet people so feel free to say Hi! on Linkedin here or follow my Instagram here, as I’d love to learn more about you.
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